People are visual creatures and are much more likely to continue on with your article if you have pleasing visuals included. If you’re not already, you should be including pictures or infographics in your posts.
Once you know what visuals your using in a post, you need to make sure they are SEO optimized.
Google is still learning to comprehend content by visuals alone, so there are a couple of things you can do to optimize your pictures and infographics for Search Engine Optimization and have them show up in Google image searches.
- Make sure your image includes a search term
- Include alt copy (alternate copy) for your image when uploading
For example, this post’s visual is named “Image_SEO” and the alt copy “Image SEO”.
Include images in all of your posts and follow these simple tips for optimizing your images!